RSS Really Simple Syndication

Industrial News Room

Delivers industrial product news daily on hundreds of online news sites, portals, and through targeted e-mail marketing.

The Industrial News Room provides a way to "watch" information sources.

Web users typically bookmark sites that provide the content they are interested in. But to stay abreast of the changes they must return to these sites periodically and scan for new content – a hit and miss proposition. Even if a user were to continuously search general search engines for content, the results are unpredictable and subject to the time lag of the search engines harvesting process. Enter RSS. RSS allows a buyer to establish a link to an information source and then watch for updates. The users need not go to the site; the new site content is delivered to them. With an RSS reader the user can consolidate the monitoring of many information resources into a single view. New items are quickly scanned and drilled into as needed.

Increase Awareness of Your Company Name, Your Brand...

Reach Industrial Decision-Makers Regionally, Nationally and Internationally.

• Google News
• Yahoo News
• MSN News
• LexisNexis
• AltaVista News
• IEN Online
• ThomasNet.com

Industrial News Room Services

Product News Alert

Product News is delivered each day to industrial decision-makers who have made a specific request to receive this information in their in box as they are seeing the latest news on new products & services.   Users pick the product categories of interest and choose the frequency of delivery. A Category Sponsor’s message will be delivered each time their category is delivered to the desktop of the industrial executive.  click here for list of categories.

RSS News Feed

RSS (Really Simple Syndication or Rich Site Summary) is a new format for distributing news and other information on the Internet. The advantage of RSS is that a small ‘news reader’ program can sit on your desktop and grab the headlines automatically every few hours or minutes. Today, Yahoo, one of the leading site portals, and moreover, a leading news aggregator uses our RSS feed to deliver our news around the Internet.

Today, over 100 sites—and growing—pull our RSS feed to deliver headlines to their users. These users return to our site when they want to read the full article.

Advertising Opportunities

The key to effective advertising is to deliver your message within relevant content. Website visitors will read and click on your advertisements when they are delivered in context with a specific search or area of interest. They will read your ad when they read news in your product category. All advertising units are reviewed by our editors to make sure they are indexed in the relevant categories and include the appropriate keywords. This editorial review ensures targeted delivery of your message which helps drive more clicks on your ads.

your Press Release

click here to find out how to have your news story published in the industrial newsroom